Thursday, February 25, 2021

APPA: A pet food certification for manufacturers

 According to the statistical data released by APPA (American Pet Products Association), Americans spent  $95.7 billion on their pets in 2019. Also, the APPA forecasted a continuous 4% growth in the amount spent on pet foods and meals in 2020. Although COVID-19 pandemic affected their business; they are estimated to reach $202.6 by 2025. 

What is APPA?

The American Pet Products Association [APPA] is a trade association. Since 1958, APPA has been the pioneering trade union for the pet industry. The APPA membership covers over 1,300 pet product manufacturers, their affiliates, distributors, and livestock traders from huge federations and rapidly expanding business organizations globally. APPA aims to encourage, strengthen and broaden the ownership of pet animals and the pet products industry. 

What is APPA certification?

APPA certification is a sort of label that signifies pet health products. You can better understand it as a pet food certification. Pet supplement manufacturers get the approval of APPA by abiding by their guidelines and are certified APPA pet food manufacturers. And it shows that your company becomes a member of the APPA organization. As APPA’s member, your company will be part of all the events and summits organized by APPA. It invites retailers and representatives at the  Global Pet Expo. APPA plays a crucial role in spreading awareness to build pet ownership and boost the pet’s health. It is driving pet food manufacturers in the US with a big bang, as it offers an asset of policies and programs to boost sales of its members.

Allies of APPA initiatives

APPA is also glad that it's programs are increasing and assisting the industry: Pets Add Life (PAL), Tony La Russa’s Animal Rescue Foundation (ARF) Pets and Vets Program, Bird Enjoyment and Advantage Koalition (BEAK), and also the Pet Care Trust. 

Other than these, Pet Industry Distributors Association (PIDA) is also a primary association that denotes the pet goods distributors since 1968. The Human-Animal Bond Research Institute (HABRI), the Pet Industry Joint Advisory Council (PIJAC), and Pet Care Trust are initiatives of PIDA. PIDA even inspires to cultivate human-animal companion relationships. 

NutraPak USA is a contract manufacturing and packaging of pet and human supplements. We are the member company of APPA and labeled as a pet product manufacturer of the USA. We have gained pet food certification as a consequence of our high-quality branded private label pet supplements. 

APPA trademark holding companies have an assurance of practicing supplements manufacturing under the rules of the association only. Such a company’s pet products are nontoxic and trustworthy for the consumers, rather than other non-certified companies. 

It is essential to gain the trust of buyers, and certifications like APPA help you gain an edge over it. Hence, if you are a pet supplements and food seller, NutraPAK USA is an ideal choice for you to help manufacture quality pet supplements.


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